Do you prefer white gold or yellow gold?
'Bianco' — BYAN-co. 'Giallo' — JAL-lo. Double 'l'.
This is a question the jeweller will ask you. Know the Italian terms so you can respond confidently. Your answer determines the style direction of the entire purchase.
'Oro bianco' (white gold) is gold alloyed with white metals and rhodium-plated. 'Oro giallo' is traditional yellow gold. 'Oro rosa' (rose gold) is increasingly popular. Italian goldsmiths typically work in 18-carat ('18 carati') gold — higher purity than the UK standard 9-carat.
Preferisco l'oro bianco.
I prefer white gold.
Direct preference statement.
E l'oro rosa?
What about rose gold?
Asks about the third popular option.
Qual è la differenza di prezzo?
What is the price difference?
Practical comparison.
Italy uses the 18-carat gold standard ('oro 750' — 75% gold content, stamped '750'). This is higher than the UK's popular 9-carat ('375'). Italian jewellery also carries a hallmark ('punzone') from the Ufficio Metrico Provinciale — a legal quality guarantee.