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Avete la carta fedeltà?

Do you have a loyalty card?

Pronunciation

'Fedeltà' — fe-del-TA. The accent on the final 'à' — stressed.

When to use it

Ask at any major Italian bookshop chain (Feltrinelli, Mondadori, Rizzoli). Loyalty cards give points redeemable as vouchers and may offer early access to events or author signings.

What it means

'Carta fedeltà' = loyalty card (literally 'fidelity card'). 'Avete la carta fedeltà?' — 'do you have a loyalty card?' Common Italian loyalty programmes: Feltrinelli Carta Più, Mondadori Store card, Libraccio card. Points ('punti') accumulate per purchase and convert to 'buoni acquisto' (shopping vouchers).

Variations

Come si fa la carta fedeltà?

How do you get the loyalty card?

Asks how to sign up.

Quanti punti ho accumulato?

How many points have I accumulated?

Checks current balance.

Posso usare i punti oggi?

Can I use my points today?

Asks to redeem.

Mini Dialogue

Cliente: Avete la carta fedeltà? Cassiera: Sì, la carta 'Più'. La fa subito o ha già un account? Cliente: Non ce l'ho — la faccio adesso. Cassiera: Bene — timbro già la spesa di oggi.

Customer: Do you have a loyalty card? Cashier: Yes, the 'Più' card. Do you want to get one now or do you already have an account? Customer: I don't have one — I'll get it now. Cashier: Good — I'll stamp today's purchase already.

Cultural Note

Feltrinelli's 'Carta Più' is one of Italy's most popular cultural loyalty programmes. It gives 10% discounts on selected events and access to subscriber-only author presentations. Feltrinelli stores ('Librerie Feltrinelli') are also cultural hubs — many host cafes, vinyl records, films, and concerts.

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